{"id":2623,"date":"2024-04-29T16:38:50","date_gmt":"2024-04-29T16:38:50","guid":{"rendered":"https:\/\/guidi.co\/?p=2623"},"modified":"2026-06-10T07:35:10","modified_gmt":"2026-06-10T11:35:10","slug":"identite-visuelle-de-votre-entreprise","status":"publish","type":"post","link":"https:\/\/guidi.co\/en\/identite-visuelle-de-votre-entreprise\/","title":{"rendered":"L\u2019identit\u00e9 visuelle de votre entreprise est-elle \u00e0 la hauteur?"},"content":{"rendered":"<p>In today's competitive marketplace, your corporate identity is much more than just an eye-catching logo. It's a vital element that can make or break your reputation, influence your customers' perception and even communicate your values and story.<\/p>\n<p>\u00a0<\/p>\n<h3>First impressions<\/h3>\n<p>A carefully designed image not only reinforces your company's credibility, but also inspires consumer confidence. It shows that you've invested time and resources, which suggests that you also value the quality of your products and services. In fact, 71% of Canadian consumers say they are likely to choose and remain loyal to companies with a strong, attractive and consistent brand image*.<\/p>\n<p>\u00a0<\/p>\n<h3>An asset for recruitment<\/h3>\n<p>Are you having trouble recruiting new talent? If so, it's important to know that the impact of visual identity goes far beyond attracting customers. Investing in your image is also a guarantee of success with the employees you wish to recruit. By displaying a strong, distinctive image, you stand out from the competition and remain etched in the minds of potential candidates. Remember, visual identity is also your company's personality!<\/p>\n<p>Don't underestimate the importance of visual identity. Whether you need a striking new logo or creative communication tools that reflect your image, Guidi.co is here to help. <a href=\"\/en\/contact\">to support you<\/a>.<\/p>\n<p>To find out more, listen to our \"Guidi.co Creative Minute\" radio vignette on <a href=\"https:\/\/o1035.ca\/\" target=\"_blank\" rel=\"noreferrer noopener\">O103.5 Lanaudi\u00e8re<\/a>:<\/p>\n<p>\u00a0<\/p>\n<p><strong>Episode 1 - Visual identity with Marie-Eve Guidi<\/strong><\/p>\n<audio class=\"wp-audio-shortcode\" id=\"audio-2623-1\" preload=\"none\" style=\"width: 100%;\" controls=\"controls\"><source type=\"audio\/mpeg\" src=\"https:\/\/guidi.co\/wp-content\/uploads\/guidico-minute-creative-1-417e-1.mp3?_=1\"><\/source><a href=\"https:\/\/guidi.co\/wp-content\/uploads\/guidico-minute-creative-1-417e-1.mp3\">https:\/\/guidi.co\/wp-content\/uploads\/guidico-minute-creative-1-417e-1.mp3<\/a><\/audio>\n<p><small>*Source: <a href=\"https:\/\/madeinca.ca\/branding-canada-statistics\/\" target=\"_blank\" rel=\"noreferrer noopener\">madeinca.ca\/branding-canada-statistics\/<\/a><\/small><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Dans le march\u00e9 d\u2019aujourd\u2019hui, l\u2019identit\u00e9 visuelle est bien plus qu\u2019un simple logo accrocheur.<\/p>\n","protected":false},"author":2,"featured_media":2921,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"Votre identit\u00e9 visuelle est-elle \u00e0 la hauteur? %%sep%% %%sitetitle%%","_seopress_titles_desc":"Une image soigneusement con\u00e7ue renforce non seulement la cr\u00e9dibilit\u00e9 de votre entreprise, mais suscite \u00e9galement la confiance des consommateurs.","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"none","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"both","_seopress_redirections_param":"","_seopress_redirections_type":301,"_seopress_analysis_target_kw":"","inline_featured_image":false,"footnotes":""},"categories":[50],"tags":[],"class_list":["post-2623","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-medias"],"acf":[],"_links":{"self":[{"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/posts\/2623","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/comments?post=2623"}],"version-history":[{"count":7,"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/posts\/2623\/revisions"}],"predecessor-version":[{"id":10268,"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/posts\/2623\/revisions\/10268"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/media\/2921"}],"wp:attachment":[{"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/media?parent=2623"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/categories?post=2623"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/guidi.co\/en\/wp-json\/wp\/v2\/tags?post=2623"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}